Senior Creative Strategist

Posted 25 May 2022
SalaryNegotiable
LocationNew York
Job type Permanent
DisciplineCreative
ReferenceBBBH133548_1653489794
Contact NameMolly May

Job description

We ar seeking an experienced Senior Creative Strategist for a shopper marketing agency based in NYC!

RESPONSIBILITIES
* Exhibit a deep understanding of the American retail landscape inclusive of nationwide
channel variation and top retailers in the marketplace
* Possess engaging and effective communication skills to bring your strategy to life
across our holistic client portfolio
* Present a core foundation when it comes to the digital and shopper marketing, ecommerce
and omni-channel integration as well as social media trends and technology
* Bring an awareness and understanding of integrating BTL programs with ATL marketing
initiatives
* Lead our brands when it comes to shopper marketing strategy that aligns with our
client's goals, objectives and conversion KPIs
JOB DESCRIPTION
* Have excellent creative and copy writing skills with experience writing consumer-facing
copy that's focused on the sell
* Be a team player for a tight knit, nimble force, working collaboratively to build strong
partnerships with client service and creative teams
QUALIFICATIONS
* Alcohol, Beverage or CPG industry experience required
* 5+ years of relevant experience in shopper marketing, strategy, planning and/or
analytics
* Agency/in-house experience, knowledge and know-how in retail/consumer
marketing, research and operations preferred